Entry Requirement
Modules
Entry Requirement
2 GCE A/L Passes.- 5 GCE O/L Credit Passes and good command of English Language OR Recognised level 4 qualification/Equivalent.
- For International Students: In accordance with the requirements. of their qualification authorities.
| Module Name | Credits |
|---|---|
| Principles of Marketing | 15 |
| Business Environment | 15 |
| Integrated Marketing Communication | 15 |
| Consumer Buying Behaviour | 15 |
| E-commerce & Internet Marketing | 15 |
| Strategic Marketing Management | 15 |
| Personal & Professional Development | 15 |
| Product & Brand Management | 15 |
| Sales Planning & Operations | 15 |
| Business Decision Making | 15 |
| Human Resources Management | 15 |
| Managing Communication in Organisations | 15 |
| Management Accounting | 15 |
| Corporate Social Responsibility (CSR) | 15 |
| Project Management | 15 |
| Marketing Research | 15 |
Features
- 16 Modules
- 240 Credits
Get in Touch with us
Features
- 16 Modules
- 240 Credits
| Branch | Colombo City Campus |
|---|---|
| Programme Category | Marketing & International Relations |
Entry Requirement
Modules
Entry Requirement
- 2 GCE A/L Passes.
- 5 GCE O/L Credit Passes and good command of English Language OR Recognised level 4 qualification/Equivalent.
- For International Students: In accordance with the requirements. of their qualification authorities.
| Module Name | Credits |
|---|---|
| Principles of Marketing | 15 |
| Business Environment | 15 |
| Integrated Marketing Communication | 15 |
| Consumer Buying Behaviour | 15 |
| E-commerce & Internet Marketing | 15 |
| Strategic Marketing Management | 15 |
| Personal & Professional Development | 15 |
| Product & Brand Management | 15 |
| Sales Planning & Operations | 15 |
| Business Decision Making | 15 |
| Human Resources Management | 15 |
| Managing Communication in Organisations | 15 |
| Management Accounting | 15 |
| Corporate Social Responsibility (CSR) | 15 |
| Project Management | 15 |
| Marketing Research | 15 |
